How big is my market potential?
Which market entry barriers must I look for?
Market searches can serve as a basis for sales forecasts of own or newly developed products or as a preparation for the direct marketing of IP rights. They help to steer early R&D projects and to develop patenting strategies. Our investigations take into consideration that the market potential of patent-protected technologies strongly depends on the scope of protection and on the technological field. Therefore, economic key data are considered not in isolation, but always include also technology and protective right aspects as well as the actual level of development.
The analysis and processing of the data ranges from simple market statistics, to an investigation of possible market entry barriers, up to a detailed analysis of the most important market participants.
Contact: Dr. Raphael Jung
Phone: +49 (30) 88 77 - 13 00
